Grant Cardone Ventures into Bitcoin Real Estate as Trump Proposes Housing Changes

Summary: Grant Cardone is betting on a new strategy that merges Bitcoin with income-producing real estate as the U.S. housing market faces increased political and regulatory uncertainty. He elaborates on his approach, which involves combining large apartment complexes with Bitcoin and tokenizing ownership for greater access.

Key Takeaways

Grant Cardone is integrating Bitcoin into his real estate strategy to mitigate risks and enhance returns.
The approach uses rental income from multifamily housing to gradually invest in Bitcoin.
Cardone Capital manages more than 14,000 apartment units valued at about $5.1 billion and currently adds Bitcoin to its portfolio.
Recent shifts in U.S. housing policy, particularly from President Trump, could impact the housing market landscape.

Grant Cardone Ventures into Bitcoin Real Estate

Cardone's Strategy: Blending Cash Flow and Bitcoin Exposure

Grant Cardone is pioneering a unique investment strategy that integrates Bitcoin and income-generating real estate. He recently shared his vision in a Fox Business interview, where he discussed plans to combine large apartment complexes with Bitcoin investments and tokenize ownership to eventually create a public trading structure.

The strategy aims to balance two different asset types: multifamily housing, which offers stable rental income and is perceived as lower risk by lenders, and Bitcoin, known for its liquidity and potential price volatility. By connecting these two assets, Cardone intends to use rental earnings to acquire Bitcoin, establishing a model that generates consistent income while gradually increasing exposure to the digital currency over time.

In the interview, Cardone revealed that his company is already implementing this model on a large scale, highlighting a $366 million investment in a multifamily project acquired from Blackstone during a bankruptcy auction. Tokenization allows these assets to be divided into hundreds of millions of units, enabling investors to join with as little as one dollar. This method eliminates geographical and capital restrictions that often prevent broader participation in significant real estate investments, making it accessible for international investors and those who can't meet six-figure minimums.

Cardone Capital, which currently oversees over 14,000 apartment units and roughly $5.1 billion in assets in the U.S., has steadily begun including Bitcoin in its balance sheet. Notably, in June 2025, the firm announced the acquisition of 1,000 BTC valued at more than $100 million at the time. By August, it purchased an additional 130 BTC through a refinancing deal related to its Miami River property, choosing to raise capital and secure debt at a lower rate rather than opt for interest rate caps. The company aims to hold up to 4,000 BTC, positioning itself as one of the largest non-mining corporate Bitcoin holders.

Cardone's Real Estate Model: Impact of Changing U.S. Housing Policies

Cardone differentiates his strategy from pure Bitcoin treasury operations, which typically focus on accumulating cryptocurrency through debt or equity, with no underlying operating business. He emphasizes that real estate provides ongoing cash flow, irrespective of market fluctuations.

In November, Cardone pointed out that a new 366-unit property linked with $100 million in Bitcoin could yield about $10 million in annual net income, which he plans to reinvest into more Bitcoin purchases.

This strategic move comes at a time when housing policy is regaining attention in U.S. political discussions. President Trump recently announced plans to prevent large institutional investors from purchasing more single-family homes, claiming that corporate ownership has made homeownership unaffordable for many Americans.

Trump Housing Policy Changes

Trump mentioned that additional details would be discussed at the World Economic Forum in Davos. His administration is actively working to lower borrowing costs, with mortgage rates dropping to around 6% in early January after directives for Fannie Mae and Freddie Mac to purchase $200 billion in mortgage bonds. These rates are the lowest since late 2022, promoting a rise in existing home sales for the fourth consecutive month, even with elevated prices.

Cardone stated in the Fox Business interview that his team is in talks with policymakers to ease housing constraints, which includes discussions about extending capital gains exemptions on home sales and bonus depreciation rules.