The 2025 Crypto Boom Driven By $50 Billion In Treasury Purchases

Summary:
In 2025, crypto treasury companies significantly invested nearly $50 billion into cryptocurrencies like Bitcoin and Ethereum, despite a market downturn. This article explores the impact of these purchases on the crypto market and institutional ownership levels.

Key Takeaways

Treasury firms invested around $50 billion into cryptocurrencies in 2025.
By the end of 2025, treasuries held over $134 billion in crypto, marking a 137% increase.
Total cryptocurrency market value fell by approximately 8% throughout the year, closing at near $3 trillion.
Public companies raised their Bitcoin holdings substantially, exceeding 1 million coins.
Late market declines forced many treasury firms to pause purchases to protect stock values.

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Significant Treasury Investments in 2025

According to the annual report from CoinGecko, treasury companies were among the largest buyers in the crypto market throughout 2025, even as prices declined. Their balance sheets marked significant growth, influencing supply and market dynamics significantly. The statistics reveal a pattern of robust purchasing, a pause, and subsequent corporate actions aimed at safeguarding share value.

A Surge in Treasury Purchases

Reports indicate that treasury firms invested nearly $50 billion into Bitcoin, Ethereum, and various other tokens during 2025. At the beginning of the year, these firms held over $56 billion in cryptocurrencies. By January 1, 2026, that amount leapt to $134 billion, representing a 137% increase. This activity boosted institutional ownership, with treasuries holding more than 5% of the total supply of both Bitcoin and Ethereum by year-end. Moreover, public companies increased their Bitcoin reserves from approximately 598,714 coins to over 1 million, adding nearly 500,000 BTC to their portfolios.

Market Report

Market Decline in Late 2025

Despite these large investments, the overall market did not maintain its earlier momentum, with the total crypto value dropping nearly 8% during 2025, finishing the year close to $3 trillion. This decline occurred mostly in the latter part of the year.

The 2025 Annual Crypto Industry Report highlighted that last year marked a downturn for the crypto sector for the first time since 2022. The market experienced a brief peak of $4.4 trillion in Q4 before a significant liquidation led to a downfall, concluding the year at $3.0 trillion.

The market lost almost a quarter of its value in the last three months, and a liquidation event of around $19 billion in October accelerated the downturn after the market briefly peaked at about $4.4 trillion. Bitcoin experienced a dip of approximately 1.4%, coming close to $95,300 as investors evaluated policy changes in the U.S. and evolving interest rate expectations.

By the beginning of 2026, treasuries were reported to be holding over 1 million Bitcoin and 6 million Ethereum. This concentration in asset holdings is crucial because the cryptocurrencies recorded on corporate books are less liable to frequent trading. When a significant portion of supply is locked, price fluctuations tend to be smaller in stable periods; however, the opposite can occur if forced selling happens.

In the fourth quarter, some treasury firms saw their stock prices dip below the value of their crypto assets. To maintain stock value, many paused their purchases and chose to initiate share buybacks. This strategy curbed the rate of token acquisitions, a traditional approach to shielding investors' equity rather than increasing token assets within a struggling market.

Featured image from Pexels, chart from TradingView