Why Is Crypto Up Today? – January 14, 2026

Today, the cryptocurrency market has seen a positive turn with an overall market capitalization increase of 3.6%, reaching $3.33 trillion. Most of the leading cryptocurrencies have also recorded gains, particularly Bitcoin and Ethereum, which are gaining ground amidst a potential shift in investor sentiment.

Key Takeaways

The cryptocurrency market capitalization rose by 3.6% to $3.33 trillion.
95 of the top 100 cryptocurrencies saw increases, with major gains from Bitcoin, Ethereum, and Dogecoin.
New legislation in Russia could open the crypto market to retail investors.
Analysts point to potential price levels and macroeconomic influences affecting the market.
Positive inflows into Bitcoin and Ethereum ETFs suggest growing interest in these assets.

Why Is Crypto Up Today

Overview of Crypto Market Performance

The value of the cryptocurrency market has risen today, with the overall capitalization climbing by 3.6% to $3.33 trillion. At this time, 95 out of the top 100 cryptocurrencies have witnessed price increases over the last 24 hours, and the total trading volume is at $174 billion, reflecting familiar activity levels.

Crypto Winners and Losers

As of Wednesday morning (UTC), all top 10 cryptocurrencies by market capitalization have experienced price growth over the past day.

Bitcoin (BTC) increased by 3.4% and is currently priced at $94,953.

Ethereum (ETH) saw a 6.6% increase, now trading at $3,328, making it the second-largest gainer.

Dogecoin (DOGE) is the biggest gainer in this category, rising by 7% to $0.1482.

Following this, we have Lido Staked Ether (STETH), then XRP (XRP), which is up by 4.3% and trading at $2.14.

In total, from the top 100 coins, 95 have shown positive movements today, with five reporting double-digit increases.

The standout in this group is Story (IP), which has surged by 28.3% in one day to reach $3.87. Following closely is Pepe (PEPE), with a 14.4% rise to $0.000006683.

Conversely, two cryptocurrencies have seen declines exceeding 1%. Provenance Blockchain (HASH) fell by 6.4% to $0.02362, while MemeCore (M) dropped by 4%, currently priced at $1.62.

Legislative Developments

In related news, Russian lawmakers are working on plans to allow retail participants to enter the cryptocurrency market. They are preparing legislation that would enable non-qualified investors to access digital assets.

Anatoly Aksakov, chairman of the State Duma’s Financial Markets Committee, indicated that a draft bill has been finalized and may be considered during the upcoming spring parliamentary session.

Market Analysis and Macro Factors

According to Glassnode, the Long-Term Holder Supply Distribution Heatmap shows a cost-basis range between $93,000 and $109,000. Historically, a strong breakout above this level is necessary for reaching a new all-time high (ATH).

Glassnode's Short-Term Holder Cost Basis Distribution (CBD) Heatmap indicates that the recent consolidation within the $80,000–$95,000 range suggests a demand renewal above $80,000.

Furthermore, analysts from Bitunix advise that Bitcoin should be closely monitored at the $91,031 level for support, while $97,237 serves as a primary resistance point.

On January 14, U.S. President Donald Trump publicly criticized Federal Reserve Chair Jerome Powell, who is backed by numerous central banks worldwide, including the European Central Bank and the Bank of Canada.

The analysts comment, “This isn’t just a personnel matter; it reflects confidence in the monetary policy framework itself.” They warn that ongoing concerns regarding central bank independence could lead to increased volatility in crypto assets, depending on shifts in the macroeconomic narrative.

Key Price Levels to Watch

At the time of this report, Bitcoin is trading at $94,953, having started the day at a low of $91,820 and peaking at $95,804 before a slight correction.

In the previous week, Bitcoin has appreciated by 3%, fluctuating between $89,799 and $95,724.

For the near future, Bitcoin is expected to trade in a range between $80,000 and $96,000. A breakout above $98,000 could potentially lead to a target of $100,000, and crossing this threshold might open pathways to $116,000 to $120,000. If the price drops, levels below $80,000 and even $70,000 could be seen.

Ethereum is currently priced at $3,328 after trading between an intraday low of $3,119 and a high of $3,350 in the last 24 hours. In the past week, ETH has witnessed a 2.7% increase, oscillating between $3,068 and $3,350.

If the upward trend continues, Ethereum could reach $3,450, with higher levels of $3,600 and $3,850 following. A strong breakout could push ETH back towards the $4,000 mark, whereas a downturn could bring prices closer to $3,000, or even below.

Notably, Standard Chartered has declared 2026 as the “year of Ethereum.”

The sentiment in the cryptocurrency market has shifted positively, moving away from fear. The crypto fear and greed index currently sits at 52, an increase from the 41 observed in previous days. Although still in neutral territory, the index approaches the greed zone, which has not been seen since a brief spike in October 2025.

While caution is still needed, growing optimism among market participants is palpable. It's uncertain whether this uptrend will be temporary or part of a longer-term trajectory.

On Tuesday, U.S. Bitcoin spot exchange-traded funds (ETFs) experienced their second consecutive day of positive flows, accumulating $753.73 million—marking the highest level since October. The cumulative net inflow now totals $57.27 billion.

Out of twelve ETFs, seven reported inflows, and none saw outflows, with Fidelity leading the way with $351.36 million in inflow, followed by Bitwise and BlackRock with $159.42 million and $126.27 million, respectively.

Additionally, U.S. Ethereum ETFs also reported positive inflows on January 13, totaling $129.99 million—a significant increase compared to minor inflows seen the previous day. This latest amount has lifted the total net inflow to $12.57 billion.

Of the nine funds, five witnessed inflows, and again, none recorded outflows. BlackRock received the most significant inflow, amounting to $53.31 million, followed by Grayscale with $39.35 million.

A recent survey conducted by Bitwise and VettaFi revealed that in 2025, 32% of financial advisors allocated cryptocurrency in client accounts, an increase from 22% in 2024, marking a new all-time high. Advisors preferred crypto equity ETFs as their primary access for 2026, with spot crypto ETFs being their secondary choice at 16%.

Quick FAQ

The cryptocurrency market is experiencing a positive shift today. In contrast, the U.S. stock markets closed lower on Tuesday, with the S&P 500 declining by 0.19%, the Nasdaq-100 by 0.18%, and the Dow Jones Industrial Average by 0.8%. Traditional investors are assessing consumer inflation data and current developments concerning Federal Reserve Chair Jerome Powell.

It appears that crypto prices might remain in a relatively stable range for the time being. Analysts are closely watching for signals that could indicate the potential for a longer-term upward trend.